Press & partners

Media kit

Logos, colors, fonts and the rules for using them. Free to use in articles, partner materials and events that refer to Bucovina Innovation Alliance.

  • Every logo version in SVG and transparent PNG
  • Favicon set (SVG, ICO, PNG)
  • Color palette and design tokens
  • Space Grotesk font and the full brand guide
01 · Logos

Logo files

Pick the version that fits the space, then the colorway that matches the background. SVG is best for web and print; PNG is for everything else.

Horizontal (primary)

The default logo. Website headers, documents, slides and signage.

Stacked

For narrow or tall spaces: banners, roll-ups, merchandise.

Square 1:1

The horizontal logo centred on a solid square. For partner logo grids and screens, 240 px or larger.

Social avatar

Use for every social media profile picture and app tile.

Symbol

The core on its own. Icons, watermarks, small spaces of 32 px and up.

Wordmark

Only where the symbol already appears nearby.

Favicon & small icons

A heavier mountain line keeps the symbol readable at 16 to 32 px. Never use these in print.

02 · Usage

Using the logo

A few simple rules keep the logo clear and recognizable everywhere.

Match the background

  • Aa White or light color-on-light
  • Aa Ink or dark color-on-dark
  • Aa Voroneț blue mono-white
  • Aa One-color print mono-ink

Give it room

Keep clear space of half the symbol height on every side. Nothing else enters this zone.

Respect the minimum size

VersionScreenPrint
Horizontal170 px40 mm
Stacked80 px20 mm
Symbol32 px8 mm
Small symbol16–32 pxnever

Don't

  • Stretch or squash it
  • Use the color logo on blue
  • Recolor any part
  • Rotate it or add effects
03 · Colors

Color palette

Ink, white and one signal color: Voroneț bright. Keep the balance at about 40% ink, 40% white and 20% blue.

  • Ink
    HEX
    RGB
    17 17 17
    CMYK
    0 0 0 93

    Primary dark surface and text on light.

  • White
    HEX
    RGB
    255 255 255
    CMYK
    0 0 0 0

    Primary light surface.

  • Voroneț bright
    HEX
    RGB
    47 125 225
    CMYK
    ≈ 79 44 0 12

    The signal color: logo core, graphics, large type, the blue field.

  • Paper
    HEX
    RGB
    245 245 242
    CMYK
    ≈ 0 0 1 4

    Soft background for documents.

  • Blue 600
    HEX
    RGB
    38 104 194
    CMYK
    ≈ 80 46 0 24

    Buttons and links on light backgrounds.

  • Blue 300
    HEX
    RGB
    127 178 245
    CMYK
    ≈ 48 27 0 4

    Links and highlights on ink.

Click a HEX value to copy it. CMYK values are conversions; proof them on press and agree a Pantone match with your printer. On the blue field, use white only for large headlines and ink for small text.

04 · Typography

Fonts

Two free typefaces with full Romanian support, including the comma-below ș and ț.

Aa Șț

Space Grotesk

Headlines, labels and numbers. Weights 500 and 700. Included in the media kit.

View on Google Fonts ↗
05 · Graphics

Graphic elements

No photography and no stock "tech" imagery. Every visual is built from the logo's own geometry.

  • Ridge line

    The mountain from the symbol, drawn as a long horizon across a layout.

  • Circuit traces

    Lines with 45° bends only, ending in square nodes, never circles.

  • Pin rhythm

    Rows of short bars taken from the core's pins, used as dividers and edges.

  • Core containers

    Solid or outlined squares that hold key numbers. Corners are always square.

Keep lines 1–2 px, use one accent element per composition, and avoid gradients, glows and 3D effects.

06 · Writing about BIA

Name, tagline & boilerplate

Use the full name on first mention, then BIA. Write it as BIA, never B.I.A. or Bia.

Tagline

Local Innovation, Global Impact

Inovație locală, impact global

English in title case, Romanian in sentence case. Always the comma-below ș and ț in Romanian.

Short description

Bucovina Innovation Alliance (BIA) is an NGO in Suceava County, Romania, accelerating sovereign innovation through collaboration between companies, universities, NGOs and public institutions.

Long description

Bucovina Innovation Alliance (BIA) is an NGO in Suceava County, Romania, accelerating sovereign innovation through collaboration between companies, universities, NGOs and public institutions. BIA works across five pillars: technology, innovation, education, business and finance. It brings local SMEs, startups, universities, institutions and the Bucovinian diaspora together around shared goals: building the region's own know-how, launching and growing ventures, opening access to capital and attracting talent. As a neutral convener, BIA focuses on long-term outcomes and concrete action.